Our good friend Benny Gold gave us a first look at these New Era fitted’s set to come out this fall. The inspiration for the hat comes from Ice Cubes character in the seminal ’90s flick Boyz N The Hood, which happens to be one of Benny’s all time favorites. Simple, yet you know when your dealing with BG there is quality. These hats feature a satin lined tonal paper plane argyle print. Hats will be here late fall along with a 5 Panel cap which has not leaked yet.

This might be the funniest homemade music video of all time. A+ shit here people. Do not miss this. Thanks to Dan Suh.

Saw this on The Kaos Effect earlier, bunch of our hometown hero’s put together this mixtape 16 Bars. It features our homies Senor Kaos, Rubix, Mike Moore(I didn’t know you had flow like that good sir) Liuns Den and much much more. Many of these guys have been holding down the Atlanta HIp Hop scene for years and years. True talent can not go with out being recognized so download and enjoy.

Out Online Now! Coming soon as hard copy to the shop, yet already all over Magic Trade Show in Vegas. The biggest issue of the year happens to be The Sneaker Issue. With the anticipated Greg Street interview, a music feature on DJ Drama, and a “Hello My Name Is…” with Rob Wonder, this issue packed with quality reads. Plus another HMNI on Butteryass Donavan. Ryan put me on to THEBERRICS.COM a while back and now we are hooked, make sure to check out Donavan’s Buttery Ass Video every monday HERE! It’s Classic stuff. Not to mention we got product placement everywhere from Streetlocal,and The Joneses, to PROCESS Clothing. Thanks to everyone for the support and make sure and check it out!

Even though it doesn’t quite feel like Fall just yet, believe it or not, the season is upon us. There will be a lot of new lines added to the store this season, you’ll just have to wait and see what they all are. Speaking of that, here is the latest add to the store. Wrath Arcane, they are a relatively new line and come out of the gate strong as you can see with some of these interesting cut’s to traditional pieces. Stop by and try some pieces on.

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As you all know, we have carried Maharishi for a few seasons. Well now meet MHI. MHI is Maharishi’s little brother, for lack of a better analogy, focusing more on streetwear. These detailed graphic tee’s are printed on the best fabrics, as usual with Maharishi, yet the price points are a little lower, for example all these shirts retail for $55. This Delivery also includes Graphic Tee’s that were a collaborative design with the legendary graffiti artist Mode2. As far as I know, it looks like we are the first to get shipped. Come in and check them out.

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New Order - Blue Monday